Ecommerce Problems Ahead! Want to Change the Default Browser in Windows 11 Good Luck!

Microsoft would really like all Windows 10 users to keep Edge as their default browser, but switching to Chrome, Firefox, or one of the many other web browsers out there is quick and easy. For Windows 11 that’s not going to be the case.

As The Verge reports, Microsoft has decided to ditch the ability to simply switch out one browser for another in the Default apps window in Windows 11. Instead, you’re going to have to change every file type associated with the web to open with your browser of choice. That means .html, .svg, .pdf, .ftp, and the list goes on.

The question is, why would Microsoft do this? It’s hard to think of a reason other than making it so difficult to change default browsers that users won’t bother. Ultimately, if it remains this difficult, then frustrated users will turn to third-party tools to make it easier.

Microsoft does have an explanation (and offers some hope): “With Windows 11, we are implementing customer feedback to customize and control defaults at a more granular level, eliminating app categories and elevating all apps to the forefront of the defaults experience … As evidenced by this change, we’re constantly listening and learning, and welcome customer feedback that helps shape Windows. Windows 11 will continue to evolve over time; if we learn from user experience that there are ways to make improvements, we will do so.”

So the situation may change if enough people get angry and complain. As you can imagine, other browser companies are already doing so.

Selena Deckelmann, senior vice president of Firefox, told The Verge: “We have been increasingly worried about the trend on Windows … Since Windows 10, users have had to take additional and unnecessary steps to set and retain their default browser settings. These barriers are confusing at best and seem designed to undermine a user’s choice for a non-Microsoft browser.”

tracking product profit in ecommerce

On Twitter, Hiroshi Lockheimer—SVP at Google for Android, Chrome, Chrome OS Play, Comms and Photos—took a swipe at Microsoft CEO Satya Nadella’s assertion to the Wall Street Journal that “Windows gives you the most choice.”

https://www.pcmag.com/news/want-to-change-the-default-browser-in-windows-11-good-luck

THIS IS GOING TO CREATE SOME MAJOR PROBLEMS FOR GOOGLE MOVING FORWARD – JEFFRY GRAHAM FOUNDER OF ECOMMERCE MGMT”